Work & marketsUnited States+3 clusters01
Shopping chatbots can see “Made in USA” fraud—and still look away
A Columbia study of Amazon’s and Walmart’s shopping chatbots says both systems can detect conflicts between “Made in USA” marketing and product-origin information, yet the platforms do not consistently surface those conflicts to shoppers. The researchers describe examples in which apparent origin fraud was common and say Amazon’s assistant refused some Made-in-America questions while allowing equivalent Made-in-China queries. Their central claim is uncomfortable: the gap was not simply a technical failure. When a shopping agent controls what buyers can ask and which evidence they see, product recommendations become a form of platform governance.